Spy Optic was founded in Southern California by a group of action and motorsports risk-takers who immersed themselves in the culture they loved. They adopted the color orange as a symbol of a bold, fiery, unique and sometimes blinding lifestyle.
"It's not seeing different things, it's seeing things differently" - a statement which describes their vision.
Spy Optic products include sunglasses, snowboarding helmets and goggles, ski goggles and helmets, motorsports goggles, and apparel. All Spy+ Optic products are designed to the highest standards of quality and cool.
Spy Optic has earned the adoration of hard-core athletes the world over and has stars as varied as Dale Earnhardt Jr., to surfer John John Florence, to snowboarder Danny Larson and others. Spy Optic is the main sponsor of the Spy+ Snow-JahZee held annually near Zurich.
New for 2011, Spy Optic has formed a partnership with cosmetic maker Les Ettes to bring their unique design vision to some of the Spy+ lineup.
